The Future of Ads: AI-Generated, Personalized, & Data-Driven with Hikari Senju
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Today, we’re joined by Hikari Senju, Founder and CEO at Omneky, the generative AI platform built for performance advertising. We talk about:
Top 3 benefits of Gen AI in content marketing
How the market for digital ads is growing due to generative personalization & attribution capabilities
Ads taking on more of the sales function
The need for thousands of variations of content to drive advertising results (& the dangers of serving the same ad repeatedly)
Advertising to a world of digital users
#saas #analytics #BI